At Skin, we are delighted to continue our association with the BBC Gardeners’ World Live and Good Food Show Summer. Working with Immediate Live on these two prestigious shows, we are running a multi-channel campaign across digital and traditional out-of-home, social, digital publishing, print and audio for this year’s event.
BBC Gardeners’ World Live and BBC Good Food Show are set to return to the NEC in Birmingham from 15 – 18 June, and to celebrate one of the nation’s most popular days out, here are the top ten things not to miss this year.
- A Garden Fit for a King – headline Show Garden by Paul Stone
Celebrating HM King Charles III’s Coronation, the headline Show Garden will be ‘A Garden Fit for A King‘, a unique walk-through garden inspired by the gardens, Arboretum and sustainable practices at Highgrove in Gloucestershire. Designed by award-winning garden designer Paul Stone, ‘A Garden Fit for a King’ celebrates King Charles III’s long-held interest in gardening, and concern for the environment. The garden offers a serene take on gardening for the future and is set to inspire visitors with sustainable gardening practices like those used at Highgrove.
- All-star experts in their field
BBC Gardeners’ World Live and BBC Good Food Show Summer are renowned for hosting the biggest and best names in gardening and food each year, and 2023 is no exception. Across the four-day weekend at the BBC Gardeners’ World Live Theatre and the BBC Good Food Show’s Big Kitchen, visitors can enjoy live talks and demonstrations from green-fingered royalty including Monty Don, Adam Frost, Carol Klein and Frances Tophill, plus Alan Titchmarsh, while food-lovers can discover culinary experts including Nadiya Hussain, James Martin, Ainsley Harriott, Michel Roux, The Hairy Bikers, Paul Ainsworth, Jane Dunn and Glynn Purnell.
- Spectacular Show Gardens
Every year the Show presents fresh and new garden inspiration in the Show Gardens and Beautiful Borders. Highlights include the Liz Earle Beauty Co.’s Botanical Show Garden, designed by Award winning designer Lucy Bravington, that will highlight the power of plants for feelings of wellbeing with planting that showcases the botanicals included in many of the Liz Earle Beauty Co.’s products. Their ethnobotanist, James Wong, will make daily appearances on the Show Garden.
- The Summer Kitchen
Returning for the 2023 Show, the Summer Kitchen is the perfect place for getting plenty of seasonal food inspiration and picking up tips and tricks on how to eat well throughout the summer, no matter your budget.
- Live demonstrations at the brand-new Tool Shed
NEW to BBC Gardeners’ World Live this year, visitors can drop into The Tool Shed to see demos from exhibitors from around the Show for tips and advice on how you can make the most out of the gardening equipment that’s in your shed.
- On-tap food and drink tastings
Whether you’re looking to find your new favourite wine or expand your foodie knowledge, there are plenty of tastings and workshops on offer at this year’s BBC Good Food Show Summer!
- New House Plant Hub
Brand new for 2023, the House Plant Hub is the one-stop-shop for expert advice and tips to ensure a home full of healthy houseplants. Hosted by gardening for wellbeing expert Ellen Mary, and featuring talks from Joe Bagley plus others, the House Plant Hub and Stage is the place to discover the best ways to green-up your indoor living spaces. A visit to the Houseplant Market will provide the chance to buy a wide range of plants, pots and accessories.
- Mouth-watering workshops
Break away from the hustle-and-bustle of the Show and brush up on your skills at the popular Summer Workshops! Visitors can get stuck in with a delectable cheese tasting workshop, hosted by Parmigiano Reggianno, or prepare for those long, hot summer days by learning how to make a variety of refreshing summer cocktails with Ocean Spray. Visitors will also have the chance to join Chris Baber to learn how to create Summer rolls, or Chef Mike Reid to learn how to make your own BBQ marinades.
- The iconic Floral Marquee
One of the largest in the country, the Floral Marquee is a haven of colour and scent, the ultimate destination for all gardeners and plant lovers. Inside, you’ll discover floral displays like no other, including a walk-through garden by award-winning West-Midlands’ based Ashwood Nurseries and a 40th anniversary display by Barnsdale Gardens. Green-fingered experts will share tips on the Let’s Talk Plants Stage, including Monty Don, Adam Frost and Carol Klein, as well a chance for visitors to have one-to-one advice with the Plant Experts. The plant crèche will help you store all your shopping so you can enjoy the show bag-free!
- Producers’ Village and Food Champions
Offering a host of artisan food and drink producers, who pride themselves on the quality and provenance of their products, alongside a selection of well-known brands, the Producers’ Village is an unmissable food market at the heart of the Show. Plus, visitors can try before they buy with some of the freshest seasonal foods, many of which you won’t find on your local high street.
For more information and to book tickets to this year’s Show, visit www.bbcgardenersworldlive.com or www.bbcgoodfoodshow.com/summer/.